The first time I saw a Sports Illustrated Swimsuit plus size model on the cover, I felt a shift—a quiet but undeniable permission to show up at the beach exactly as I am. For years, swimsuit shopping had been a ritual of disappointment: digging through racks of flimsy fabrics, wondering why nothing had enough coverage, and leaving the store with a two-piece that only looked good in the dressing room mirror at 45 degrees. But the Sports Illustrated Swimsuit plus size collection changed the conversation. It said that curves aren't just acceptable—they're celebrated. And that message is woven into every seam, cut, and fabric they choose.
Let me tell you something: finding the right swimsuit is about more than just the number on the tag. It's about how the fabric feels against your skin in the afternoon sun, whether the straps dig in or stay put, and if the cut makes you want to stand tall instead of pulling at the hem. The Sports Illustrated Swimsuit plus size line understands this. They've been working with curvy models like Hunter McGrady and Ashley Graham for years, and that collaboration shows in the details: higher waistlines, thicker straps, and prints that don't just shrink down from straight sizes. This isn't a token collection—it's a genuine commitment to making every body feel seen.
The Evolution of Swimsuit Representation
When I was growing up, the only plus-size swimsuit options were either floral one-pieces from the back of the catalog or black tankinis that felt like punishment. The Sports Illustrated Swimsuit plus size spread first appeared in 2016 with Ashley Graham, and it was a watershed moment. Suddenly, stretch marks, soft bellies, and cellulite were in the same pages as the most iconic swimsuit models in the world. That representation matters because it changes what we consider 'beach-worthy.' It tells us that we don't need to shrink to shine—we just need to find the right suit.
The brand now offers extended sizing up to 3X in many styles, with options for every silhouette: high-waisted bikinis, one-shoulder one-pieces, and wrap-front maillots. The prints are bold—tropical florals, geometric patterns, and color blocks that flatter deeper skin tones. And the fabrics? Thick enough to hold you in without squeezing, with ruching that skims the midsection instead of digging in. I've tried the high-waisted bottom with the twist-front top in a coral print, and I can tell you: it stays put through waves, wind, and a full afternoon of snack breaks.
Finding Your Perfect Fit: Tips from a Curvy Girl
When you're shopping the Sports Illustrated Swimsuit plus size line, fit is everything. I've learned a few things from my own trial and error, and I want to share them with you so you don't have to suffer through three different sizes like I did.
First, measure yourself before you order. The size chart on the Sports Illustrated website is more accurate than most, but your measurements matter more than the label. If you're between sizes, go up—the fabric is meant to hug, not compress. Second, look at the reviews. Real women share photos and fit notes, and they'll tell you if a suit runs small in the bust or large in the hips. I found that the high-waisted bottoms run true to size, but the halter tops need a little extra room if you're a D cup or larger.
Third, don't be afraid of color. The Sports Illustrated Swimsuit plus size collection has a stunning range—from deep emerald greens to vibrant magentas. I used to hide in black, thinking it was 'slimming,' but a bright blue one-piece from the line made me feel like a mermaid. And that's the point: swimwear should make you want to swim, not hide. Pair it with a sheer cover-up—I love the ones from Target's plus section for under $20—and you'll walk onto the sand like you own it.
Finally, think about your activities. If you're planning to actually swim (not just pose for photos), look for suits with adjustable straps and a secure fit. The one-piece with the back zip from SI is perfect for laps, while the bikini with side ties works better for lounging. I've worn both on a trip to Cannon Beach, and neither slipped or sagged—a win in my book.
Where to Shop and What to Look For
The Sports Illustrated Swimsuit plus size collection is available directly from their website and at select retailers like Macy's and Nordstrom. Prices range from about $70 to $150 for a two-piece set, with one-pieces starting at $60. It's not cheap, but it's an investment in fabric that lasts. I've had mine for two summers now, and the colors haven't faded and the elastic hasn't stretched out.
When you browse, look for the 'curve' or 'plus' tags—those styles are designed with extra room in the hips and bust, and often include features like tummy control panels or wider straps. Avoid any style that uses the word 'flattering' as a buzzword; instead, look for specific fit notes like 'high-waisted,' 'wrap front,' or 'ruched sides.' These details are what make a suit work for a curvy body.
And remember: you don't need to shrink to shine. The Sports Illustrated Swimsuit plus size line is proof that the industry is—slowly—catching up to what we've known all along: every body deserves a swimsuit that makes them feel radiant. So go ahead, order that tropical print, hit the beach, and let the sun kiss your shoulders. You've earned it.
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